Most of you reading this blog know the impact that social media has on our lives. Facebook, Twitter and Instagram (in particular) have changed the way people are able to see the world. It has become a platform to expose ideas, promote businesses and give us a glimpse into people’s lives. It has even connected our dental student cultures, changing the way we view other schools and altered the way we communicate from hundreds of miles away.
The spread of dental knowledge and ideas is now unstoppable thanks to the Internet. Dentists and dental students alike can easily share tips, techniques, events and ideas. Having trouble getting the perfect contact on your class II composite? Need inspiration for a good theme for the upcoming ASDA social? Turning to Instagram is now a fun and unique option for answers.
Social media may be one of the quickest and easiest ways to reach an audience. Although word of mouth is one of the best forms of marketing, a social media presence can bring a boost to your private practice. Facebook, Twitter, and Instagram are our generation’s chosen platforms for advertising. There are many ways to use social media to our advantage once we get out of dental school and into the real world.
Every chapter struggles to some degree in spreading the word about an event. Reaching predental students can be especially challenging since they don’t usually have a direct connection to your school or ASDA chapter. Here at Colorado ASDA, we are no different. Despite our recent outreach to the predental clubs in the area, we were still only reaching a fraction of the potential students with our e-mail advertisements. With the first week of our newly organized 
Last summer, I read an article on Forbes.com titled